Privacy Policy

Last updated: March 18, 2026

Introduction

El Mall ("we," "our," or "us") is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information in accordance with Tunisia's Personal Data Protection Law (Law No. 2004-63) and applicable regulations.

By using our website and services, you agree to the collection and use of information in accordance with this policy.

Data Collection

Personal Data

We may collect the following personal information when you interact with our platform:

  • Name and contact information (email, phone number)
  • Account credentials and authentication data
  • Shipping and billing information
  • Communication preferences and interactions
  • IP address and device information
  • Location data (with your consent)

Non-Personal Data

We automatically collect non-personal information such as:

  • Browser type and version
  • Operating system information
  • Pages visited and time spent on our site
  • Referral sources and click patterns
  • Technical diagnostic data

Data Usage

We use your personal data for the following purposes in compliance with Tunisian law:

  • Providing and maintaining our services
  • Processing transactions and orders
  • Communicating with you about your account
  • Personalizing your experience on our platform
  • Improving our products and services
  • Ensuring security and preventing fraud
  • Complying with legal obligations
  • Marketing and promotional communications (with consent)

Data Sharing

Third Parties

We may share your data with trusted third parties only when necessary:

  • Payment processors for transaction processing
  • Shipping partners for order fulfillment
  • Service providers for technical infrastructure
  • Analytics providers for website optimization
  • Legal authorities when required by law

International Transfers

Your personal data is primarily stored and processed within Tunisia. Any international data transfers will only occur with your explicit consent and when adequate protection measures are in place as required by Law No. 2004-63.

Cookies & Tracking

We use cookies and similar tracking technologies to:

  • Remember your preferences and settings
  • Analyze website traffic and user behavior
  • Provide personalized content and recommendations
  • Ensure security and prevent unauthorized access

You can control cookies through your browser settings. However, disabling cookies may affect the functionality of our website.

User Rights

Under Tunisia's Personal Data Protection Law, you have the right to:

  • Access: Request a copy of your personal data
  • Rectification: Correct inaccurate or incomplete data
  • Deletion: Request removal of your personal data
  • Portability: Receive your data in a structured format
  • Objection: Object to processing of your data
  • Consent Withdrawal: Withdraw consent at any time
  • Restriction: Limit processing of your data

To exercise these rights, please contact us using the information provided below.

Data Security

We implement appropriate technical and organizational measures to protect your personal data:

  • SSL/TLS encryption for data transmission
  • Secure data storage with encryption
  • Regular security audits and vulnerability assessments
  • Access controls and authentication mechanisms
  • Employee training on data protection
  • Incident response procedures

While we take reasonable precautions to protect your data, no method of transmission over the internet is 100% secure.

Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. We will notify you of any material changes by:

  • Posting the updated policy on our website
  • Sending email notifications for significant changes
  • Displaying prominent notices on our platform

Your continued use of our services after any changes constitutes acceptance of the updated policy.

Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:

Email: contact@elmall.tn

Phone: +216 99 797 459

Address: Tunisia (specific address available upon request)

Data Protection Officer: Available for privacy-related inquiries

We will respond to your inquiry within 30 days as required by Tunisian law.

Legal Compliance

This Privacy Policy is designed to comply with:

  • Tunisia Personal Data Protection Law (Law No. 2004-63)
  • Regulations from the Tunisian Data Protection Authority
  • International data protection standards where applicable